PUMA Announce Groundbreaking Deal With Netball South Africa
PUMA South Africa is proud to announce it will be the exclusive kit and off-court shoe partner to supply the Netball South Africa team for the 2019 Netball World Cup in Liverpool, England in July. PUMA will also become the long term exclusive kit and shoe partner to Netball South Africa from 1 January 2020.
The deal will see PUMA providing kit for all teams under the auspices of Netball SA: SPAR Proteas, SPAR Baby Proteas, U/19 National Team, Presidents XII, Umpires and Netball Premier League Teams, as well as the Netball SA executive.
Fanwear and a replica range, designed by PUMA, will be available from 2020.
PUMA South Africa Marketing Director Brett Bellinger said the partnership with Netball SA is a logical way to communicate the brand’s major focus on women, which includes their DO YOU platform.
“Netball is undoubtedly the flagship of women’s sports in SA and we see a way to provide value to the national team in this important World Cup year and additionally through all teams under contract going forward,” said Bellinger.
“We see netball as traditionally under-supported and marketed in South Africa and will work with Netball SA to raise the sport’s profile among all South Africans. The partnership will also allow us to fully capitalise on our netball business – an opportunity which is fairly substantial in South Africa.”
Netball SA CEO, Blanche de la Guerre said they were thrilled to have PUMA South Africa as a partner. “Partnering with a brand like PUMA will ensure our players look and feel great on the court and allow them to perform at their best! I know our girls will support the brand and their investment will further build the legacy of netball in South Africa.”
President of Netball SA, Cecilia Molokwane highlighted PUMA’s commitment to producing the kit and replica’s locally. “Having a big international company like PUMA behind us, committing to producing our replica garments locally shows a sustainable future for netball and South Africans and a company we are proud to partner with!”